Final Video

Title: Saving Planet Earth
Description: Few tips to make earth a better place.
Cameraman/Editor : Kenny Fong
Director: Carmen Wong
Script Writer: Pui Yee
Casts: Stacy Loo & Carmen Wong

My group members consists of myself, Candy and Carmen. 3 of us shot a video about environmentalism based on Candy's storyboard and script. Since Candy was the one drawing out ideas and giving an in-depth summary about her script, she will be the script writer and producer. On the contrary, Carmen will be the one doing documentations and laying out plans before we shoot or make any decision. Her job and skills are crucial for the team as she gives us information when or where to shoot a particular scene. My role is to be the camera-person and also being the editor for this film. It was challenging and fun at the same time given a one week time frame from the lecturer to complete this PSA ( public service announcement). We manage to put everything together in one piece and hopefully we could have good grades of course.

Presentation: Script & Story board

Script

Storyboard

Script Writing & Story Boarding

Treatment Writing Component

Author Name : Kenny Fong

Tittle of Show : Coffee with Kenny

Format of Show : Talk Show

Target Audience : 12 and above

Opportunity and Problem Addressed : Steps on how to improvise and solutions to deforestation.

Desired Response :

Logline : A team of people who are in love with the nature trying to find solutions to overcome deforestation.

Treatment 1


This episode of the talk show talks about deforestation. A team of specialist enter the borneo forest of Sabah and Sarawak with their hidden spy cam to study how the black market of illegal lumberjacks penetrates the market with the middleman (seller) to gain millions of profit over a year period.

In this case, the team showed us a 20 minutes video clip on how the crew enters the forest and silently filmed the illegal industry that had been going on for many years according to the Rainforest Conservation Fund. In the video, they also include footage on how to prevent deforestation and how deforestation takes place. They even interview aboriginal people also known as the orang asli on how the illegal logging process work. At the end of the clip, they interviewed the authoritative person of Felda on why issit inevitable to increase deforestation and to built more houses or factories in Malaysia.

During the talk show, pamphlets will be given out to the audience to raise awareness on deforestation. We invited 2 of the crew members that enter the borneo forest to meet the audience and to raise awareness to the people who are watching the show.

At the end of the talk show, freebies and goodie bags were given to the audience.

3episodes ( A short series from the crew's show called Deforestation Rehabilitation)


Episode 1


Introduction of the show starts when a team of member enter to the borneo rainforest of Sabah and Sarawak tentatively. They then began to ask around the people when is the right time to have the opportunity to seek illegal lumberjacks and try to approach to them without their consent.

Episode 2


Filming the illegal lumberjacks and how the trade works with a middle person (Seller) to the producer to get much more cheaper price because producer for furniture as such buys in bulk and therefore a cheaper quotation will be given to the producer. Spy camera will be located to see how the trading takes place.

Episode 3


Solutions on how to prevent deforestation and raising awareness on deforestation.


Treatment 2



Author Name : Kenny Fong

Tittle of Show : Game Night with Kenny

Format of Show : Game Show

Target Audience : 12 and above

Opportunity and Problem Addressed : Telematch with parents and children and to raise awareness on deforestation

Desired Response :

Logline : Join the laughter and fun with Kenny while he brings us entertainment to a whole new level.

The game show starts off with a spelling B contest from age group of 5 to 12 to do with the environment. 3 winners will be selected from the contest and will have a chance to win a trip to the preserve rainforest Taman Negara in Pahang, Malaysia. During the show, food and beverages will be provided to audiences and also the contestants to keep them hype. Next in this series, we bring the game to the outdoor where we have telematches with team consist of parents and children. They were divided into 6 group the Green Team, Yellow Team, Red Team, Blue Team, Orange Team and the Purple Team. In this competition 2 winners will be selected to win an exclusive stay at a 5 star resort (2 family) Nexus Resort Karambunai at Kota Kinabalu, Sabah. Because of its private and secluded area which drawn far away from the city, participants can now enjoy the beautiful scenery and also enjoy their stay with lots of excitement and activity waiting for them at the resort. At the end of the game show, a fund raiser will be held to help preserve Malaysia rainforest to have a better environment by the Rainforest Conservation Fund (RCF) and also to raise awareness for the young generations and the targeted audience.


Treatment 3



Author Name : James Blunt

Tittle of Show : Reality Time with Blunt

Format of Show : Reality Series

Target Audience : 12 and above ( Viewer Discretion  is Advised)

Opportunity and Problem Addressed : Steps on how to improvise and solutions to deforestation.

Desired Response :

Logline : A mini documentary about the good and bad side of deforestation


Today's episode talk about deforestation in the rainforest of Malaysia, Sabah and Sarawak. Blunt will bring us to the rainforest in Sabah and Sarawak to see illegal lumberjacks logging without their consent. He will be explaining why deforestation is taken place and why we should not encourage deforestation. The good thing of chopping down trees and emptying land space is to provide us livestock and to gaze crops. This has to be done in order us to provide food for ourselves. On the other hand, He will bring us to the negative part of the story where he enter the rainforest with a person called Abu, an experience forest ranger to seek some illegal lumberjacks without their consent. It is hard for lumberjacks to get logging license nowadays and to pay for the tax is not cost-friendly. The end result is logging illegally. Kenny will then go to some local furniture industry whether they are using any illegal process woods to finish the furniture. Well, even some of the well known furniture industry used illegal processed wood because it is cheaper, according to the person incharge. At the end of the episode, Blunt went to Rainforest Conservation Fund (RCF) and interviewed the person in response and they talked about Malaysia's deforestation facts. Ali, the  RCF committee said that much of the logging has been extremely wasteful. In Borneo, loggers remove all accessible hardwood trees in areas designated for cutting, rather than only 56-72% as required by regulations, and the formerly huge expanse of dipterocarp forest has been chopped into fragments. While logging, the timber companies routinely harvest 57% of the forest area in a patchwork of sites; however, they also degrade another 20-30% of the land for roads, logging yards and camps. Little is left, usually less than 20% as undisturbed forest, and that only in isolated pieces. Even worse, the forest is not left to regenerate (if it could), but is usually replanted with exotic commercial species.

Episode 1


Blunt visits the agricultural plantation at Sabah and get good facts on why we need such big fields for agriculture. The reason behind it is simple, we need food and for that we need to plant live animal stock and also to plant crops.


Episode 2


Blunt with an experience ranger in the borneo rainforest begin to seek for illegal lumberjacks without thier consent. The footage let us know how dangerous work like this could be. They have to be fast, consistent and to be extremely cautious if there is any law enforcer around the logging area. With that, everyday in their working life, there are some risk ahead for them.

Episode 3


Blunt brings us to Rainforest Conservation Fund (RCF) and to meet a committee over there to talk on facts about deforestation in Malaysia. At the end of the show, Ali mentioned that the biggest contribution factor are not the illegal logging industry but the agriculture factor but yet is inevitable.

Presentation 1 : Research Component

Deforestation




Deforestation is the removal of a forest or stand of trees where the land is thereafter converted to a nonforest use. Examples of deforestation include conversion of forestland to farms, ranches, or urban use. Deforestation is clearing Earth's forests on a massive scale, often resulting in damage to the quality of the land. Forests still cover about 30 percent of the world’s land area, but swaths the size of Panama are lost each and every year.The world’s rain forests could completely vanish in a hundred years at the current rate of deforestation.

Forests are cut down for many reasons, but most of them are related to money or to people’s need to provide for their families.The biggest driver of deforestation is agriculture. Farmers cut forests to provide more room for planting crops or grazing livestock. Often many small farmers will each clear a few acres to feed their families by cutting down trees and burning them in a process known as “slash and burn” agriculture.Logging operations, which provide the world’s wood and paper products, also cut countless trees each year. Loggers, some of them acting illegally, also build roads to access more and more remote forests which leads to further deforestation. Forests are also cut as a result of growing urban sprawl.

Not all deforestation is intentional. Some is caused by a combination of human and natural factors like wildfires and subsequent overgrazing, which may prevent the growth of young trees.Deforestation has many negative effects on the environment. The most dramatic impact is a loss of habitat for millions of species. Seventy percent of Earth’s land animals and plants live in forests, and many cannot survive the deforestation that destroys their homes.Deforestation also drives climate change. Forest soils are moist, but without protection from sun-blocking tree cover they quickly dry out. Trees also help perpetuate the water cycle by returning water vapor back into the atmosphere. Without trees to fill these roles, many former forest lands can quickly become barren deserts.

Removing trees deprives the forest of portions of its canopy, which blocks the sun’s rays during the day and holds in heat at night. This disruption leads to more extreme temperatures swings that can be harmful to plants and animals.Trees also play a critical role in absorbing the greenhouse gases that fuel global warming. Fewer forests means larger amounts of greenhouse gases entering the atmosphere and increased speed and severity of global warming.

The quickest solution to deforestation would be to simply stop cutting down trees. Though deforestation rates have slowed a bit in recent years, financial realities make this unlikely to occur.A more workable solution is to carefully manage forest resources by eliminating clear-cutting to make sure that forest environments remain intact. The cutting that does occur should be balanced by the planting of enough young trees to replace the older ones felled in any given forest. The number of new tree plantations is growing each year, but their total still equals a tiny fraction of the Earth’s forested land.

Problem Statement

1) Climate change- Cutting down portions of tree's canopy, blocks the sun's rays during the day to repel the heat.

2) Agriculture- Farmers cut forests to provide more room for planting crops or grazing livestock.

3) Global Warming- Trees also play a critical role in absorbing the greenhouse gases that fuel global warming.
4) Illegal logging is a pervasive problem, causing enormous damage to forests, local communities and to the economies of producer countries.

Purpose of the content

- To cut down deforestation 

- Lesser deforestation, the earth will be more ecological friendly

- To stop illegal logging industries

- Lesser deforestation, increase of biodiversity (animal habitats)

Review of content

Deforestation ( Peninsular Malaysia and Malaysian Borneo (Sabah & Sarawak)
Rainforest Conservation Fund (RCF)
Posted: 8 November 2011

- In the 1950′s, 73% of the land in Peninsular Malaysia was forested, but more than half of this land has now been lost by conversion to agriculture and another quarter has been logged. This leaves much less than the 39% forest cover decreed by the National Forest Policy. 

-By the late 1970′s, more than 250,000 people had been resettled on cleared forest land, and FELDA had become by far the largest land-conversion organization in Malaysia (more than 6000 km² by early 1980′s). 

-Fifty years ago Sarawak, one of the two Malaysian states on the north coast of Borneo, was almost entirely covered with forest, but by 1989 60% of the land had been licensed for timber extraction and huge areas have since been logged. By the late 1980′s, this area supplied almost one-third of the world’s hardwood timber. Lately, the proportion has dropped, due to resource exhaustion, and attention has now shifted to the Neotropics.

-In Borneo, interestingly, the middlemen who buy timber for the mills have become the controlling factor in these enterprises. They can buy logs obtained from illegal sources, and they can buy immature trees, which should be left to provide a future supply of timber. Policy has no effect here

Sadly, much of the logging has been extremely wasteful. In Borneo, loggers remove all accessible hardwood trees in areas designated for cutting, rather than only 56-72% as required by regulations, and the formerly huge expanse of dipterocarp forest has been chopped into fragments. While logging, the timber companies routinely harvest 57% of the forest area in a patchwork of sites; however, they also degrade another 20-30% of the land for roads, logging yards and camps. Little is left, usually less than 20% as undisturbed forest, and that only in isolated pieces (Curran, 1999). Even worse, the forest is not left to regenerate (if it could), but is usually replanted with exotic commercial species in monocultures.

Source : http://www.rainforestconservation.org/rainforest-primer/4-case-studies-in-tropical-deforestation/c-south-and-southeast-asia/3-peninsular-malaysia-and-malaysian-borneo-sabah-and-sarawak

List of TV/Radio in Malaysia

Radio Station in Malaysia


There are a total of 19 private and 34 government-owned radio stations in Malaysia. 

FM Stations

Frequency	Station	Operator	Language	Format	Coverage Area
88.1 MHz	One FM	Media Prima	Mandarin and Cantonese	Talk, Music	Klang Valley
88.5 MHz	Muzik FM	RTM	Malay	Music	Klang Valley
88.9 MHz	Capital FM	Star Radio Group	English	Talk, music	Klang Valley only
89.3 MHz	Ai FM	RTM	Chinese	Talk, music	Klang Valley
89.9 MHz	BFM 89.9	BFM Media	English	News, music	South Perak, Selangor, Kuala Lumpur, Putrajaya, Negeri Sembilan & Malacca only
90.3 MHz	TraXX FM	RTM	English	Talk, music	Klang Valley
90.7 MHz	Putra FM	Universiti Putra Malaysia	Malay, English	Talk, music	Serdang, Kajang, Seri Kembangan and Putrajaya only
91.1 MHz	Asyik FM and Salam FM	RTM	Orang Asli	Talk, music	Selangor, Kuala Lumpur, Southern Perak, Western Pahang and part of Negeri Sembilan only
91.5 MHz	IKIM.fm	IKIM	Malay, English, Arabic	Talk, music	Klang Valley
92.3 MHz	Minnal FM	RTM	Tamil	Talk, music	Klang Valley
92.9 MHz	Hitz.fm	AMP Radio Networks	English	Talk, music	Klang Valley
93.6 MHz	UFM	Universiti Teknologi MARA	Malay, English	Talk, music	Shah Alam, Klang and Petaling Jaya only
93.9 MHz	Radio24	Bernama	Malay, English	News, music	Kuala Lumpur and Selangor only, in Johor Bahru as 107.5 MHz
94.5 MHz	Mix FM	AMP Radio Networks	English	Talk, Music	Klang Valley
95.3 MHz	Muzik FM	RTM	Malay	Music	Klang Valley
95.8 MHz	Fly FM	Media Prima	English, Malay	Talk, music	Klang Valley
96.3 MHz	Minnal FM	RTM	Tamil	Talk, music	Klang Valley
96.7 MHz	Sinar FM	AMP Radio Networks	Malay	Talk, music	Klang Valley
97.2 MHz	KLFM	RTM	Malay	Talk, music	Selangor & Kuala Lumpur
97.6 MHz	Hot FM	Media Prima	Malay	Talk, music	Klang Valley
98.3 MHz	Klasik Nasional FM	RTM	Malay	Music	Klang Valley
98.8 MHz	988	STAR Rfm Sdn.Bhd (The Star)	Chinese (Cantonese)	Talk, music	Klang Valley
99.3 MHz	THR.fm(Raaga)	AMP Radio Networks	Tamil, Malay	Talk, music	Klang Valley
100.1 MHz	TraXX FM	RTM	English	Talk, music	Klang Valley
100.9 MHz	Selangor FM	RTM	Malay	Talk, music	Selangor & Kuala Lumpur only
101.8 MHz	MY FM	AMP Radio Networks	Chinese (Cantonese)	Talk, music	Klang Valley
102.5 MHz	Asyik FM and Salam FM	RTM	Orang Asli	Talk, music	Selangor, Kuala Lumpur, Southern Perak, Western Pahang and parts of Negeri Sembilan only
103.0 MHz	XFM	AMP Radio Networks	Malay	Talk, music	Klang Valley
103.3 MHz	Era FM	AMP Radio Networks	Malay	Talk, music	Klang Valley
104.1 MHz	Best 104	Suara Johor Sdn.Bhd	Malay	Music	Selangor, Negeri Sembilan, Melaka, Johor, Singapore and parts of Riau, Indonesia only
104.9 MHz	Red FM	STAR Rfm Sdn.Bhd (The Star)	English, Malay	Talk, music	Klang Valley
105.3 MHz	Suria FM	STAR Rfm Sdn.Bhd (The Star)	Malay	Talk, music	Klang Valley
105.7 MHz	LiteFM	AMP Radio Networks	English	Music	Klang Valley
104.1 MHz	Pahang FM	RTM	Malay	Talk, music	Pahang, Selangor & Kuala Lumpur
Coming Soon	90:10FM	Variasi Maju Media	Malay	music	Klang Valley
91.1 MHz	Mix FM	AMP Radio Networks	English	Talk, Music	Malacca
92.2 MHz	LiteFM	AMP Radio Networks	English	Music	Malacca
93.0 MHz	Hitz.fm	AMP Radio Networks	English	Talk, music	Malacca
94.0 MHz	Fly FM	Media Prima	English, Malay	Talk, music	Malacca
97.4 MHz	TraXX FM	RTM	English	Talk, music	Malacca
98.9 MHz	Red FM	STAR Rfm Sdn.Bhd (The Star)	English, Malay	Talk, music	Malacca
88.1 MHz	One FM	Media Prima	Chinese and Cantonese	Talk, Music	Malacca
98.2 MHz	988	STAR Rfm Sdn.Bhd (The Star)	Chinese (Cantonese)	Talk, music	Malacca
100.4 MHz	Ai FM	RTM	Chinese	Talk, music	Malacca
106.4 MHz	MY FM	AMP Radio Networks	Chinese (Cantonese)	Talk, music	Malacca

Media Prima and RTM (Radio Televisyen Malaysia) are owned by the government and they both take up 17% and 54% of television viewing in the market.




TV Stations


TV AlHijrah is a state-owned free-to-air television network in Malaysia, which is owned and operated by Al Hijrah Media Corporation, a government owned company. It broadcasts from its headquarters in Pusat Islam, Kuala Lumpur. First commenced broadcasting on 7 December 2010 (launching date), 


RTM (Radio Televisyen Malaysia), another government owned company who owns TV1,TV2,TVi and RTMi (test transmission).


DETV


DETV is a Malaysian IPTV based Pay TV service owned by DE Multimedia Sdn. Bhd., a joint venture founded by REDtone International Bhd and Zhong Nan Enterprise (M) Bhd. It was officially been launched on 26th Jan 2010. Channels that they offer are mostly from China and Taiwan.


Astro
Astro is the brand name of the Malaysian direct broadcast satellite (DBS) pay television service. It transmits digital satellite television and radio to households in Malaysia & Brunei. The name Astro is an acronym for All-Asian Satellite Television and Radio Operator.

Astro is owned and operated by MEASAT Broadcast Network Systems, a wholly owned subsidiary of Astro Malaysia Holdings Sdn Bhd that owned by Astro Holdings Sdn Bhd. It has operations at All Asia Broadcast Centre located in Bukit Jalil,Kuala Lumpur, Malaysia and Measat in Cyberjaya. Channels that Astro offers 

• 
  Source: http://en.wikipedia.org/wiki/RTM
• http://en.wikipedia.org/wiki/DETV_(Malaysian_IPTV_service)
• http://en.wikipedia.org/wiki/Astro_(Malaysian_satellite_television)
• http://en.wikipedia.org/wiki/List_of_radio_stations_in_Malaysia
• http://en.wikipedia.org/wiki/TV_Alhijrah